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Benchmark for Local Digital Marketing Maturity
Unveiling the Untapped—Helping
Multi-Location Marketers Win in a Downturn
The Local Marketing Report 2021
Even in times of economic instability, one thing is certain: Today’s consumers are and will be leveraging digital channels with nearly every purchase decision they make.
In our latest benchmarking report, we look at how fit and future-ready multi-location businesses are. Are they delivering a seamless consumer journey that keeps customers coming back for more?
Inside this guide, in fact that we wanted to understand better how the pandemic affected the local customer journey, we reveal:
• a survey ran by other 4, 000 consumers in the US, UK, France and Germany;
• an analysis of nearly 80, 000 mid-market business locations in our own database;
• findings with the insights and recommendations of various marketing experts
