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The Lowdown on Local Search

Where discovery really starts (and why 0% of consumers said they “never” search)

The biggest reasons consumers walk away, including real quotes from consumers who chose competitors.

The trust signals that drive foot traffic—from reviews to local content and accurate hours

The best actions to take across local SEO, business listings, digital reputation, and more

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Top platforms for local search, including the rise of AI, voice, and Apple Maps

Unlock the new local search formula

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Whether you’re managing 5 locations or 5,000, this report is your blueprint for capturing and converting high-intent customers. Download it now and get ahead of how people search, decide, and spend—today and tomorrow.

GET INSIGHTS

In this free report, we reveal the digital signals that matter most, how new platforms like AI and voice search are shifting behaviour, and what actions businesses must take to win clicks and convert local intent into in-person visits.

How do real-world consumers search for local businesses? What earns their trust and what drives them to choose your competitor instead?

What Really Drives Customers To Your Doors (Or Keeps Them Away)?

We asked over 2,000 consumers across the US, UK, France, & Germany to share exactly how they search, compare & decide which local business to visit.

Turn local intent into 
real-world 
results

Practical tips and data to help you drive more visits, more often

  • Actionable
  • Data-driven
  • International in scope
  • Expert-backed