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The Definitive Guide to Franchise Marketing in a Digital World

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Franchise businesses often struggle with two extreme challenges.

On the one hand, they find it hard to preserve a uniform brand identity in multi-location campaigns, and on the other, there’s a struggle to strike the right chords with local communities around their franchise locations. 


Looks like tough problems to solve? Not to worry, we’ve got you covered. Download our Guide to Franchise Marketing and get tips on how to strike the right balance in your digital franchise marketing.

Inside this guide, exclusively for franchises, we reveal:

 Current consumer trend analysis

 Why digital is the future of franchise marketing

 How brand-to-franchise campaigns can preserve a local flavor

And more!

74%

of consumers have a preference that combines a mix of online and in-person channels

Download the guide and find out:

of customers trust local businesses more than those that only operate online

45%

of all shoppers start the search online regardless of where they ultimately buy

60%