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Hybrid Customer Experience Playbook

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14 Controllable Factors that Create an Enviable Local Presence

Memorable experiences are the reasons why people recommend brands to others. And, the world’s best brands are those that go the extra mile to deliver them. 

The Uberall Hybrid Customer Experience Playbook places power in your hands to charm prospective customers as they journey from online searches to your brick and mortar establishments and eventually, share their experiences with others.

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Get Found: Optimize factors that influence Google algorithms and improve discovery 

Be Chosen: Take control of factors that influence people to choose your brand over a competitor 

Drive Loyalty: Be in charge of factors that trigger repeat buying, word-of-mouth marketing, and customer advocacy

The key performance indicators for each factor

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Best practices to improve each controllable factor

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How to optimise factors that help in brand discovery, selection and advocacy

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