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Uberall

A Complete View of Retail in Germany

Where discovery really starts (and why 0% of consumers said they “never” search)

The biggest reasons consumers walk away, including real quotes from consumers who chose competitors.

The trust signals that drive foot traffic—from reviews to local content and accurate hours

The best actions to take across local SEO, business listings, digital reputation, and more

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Top platforms for local search, including the rise of AI, voice, and Apple Maps

Unlock the new local search formula

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Whether you’re managing 5 locations or 5,000, this report is your blueprint for capturing and converting high-intent customers. Download it now and get ahead of how people search, decide, and spend—today and tomorrow.

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Strategic overview: Germany’s economy, infrastructure investments, and digital readiness

Consumer trends:
Attitudes, buying behaviours, subscriptions, payment preferences

Multichannel evolution:
Mobile-first ecommerce, the rise of marketplaces, retail media, and social commerce

Delivery and returns:
Why German shoppers value predictability over speed

Sustainability:
How regulatory pressure and consumer demand are reshaping business

Future outlook:
The role of AI, agentic tech, and emerging shopping experiences

Uberall partnered with RetailX to bring you the Germany100 360° Report 2025 – a comprehensive guide to consumer expectations, digital trends, and market opportunities in the German retail sector.

Understand the consumer journey in Germany’s evolving retail landscape.

What's Inside:

Turn local intent into 
real-world 
results

Practical tips and data to help you drive more visits, more often

  • Actionable
  • Data-driven
  • International in scope
  • Expert-backed
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