The Coronavirus Effect:
How the Outbreak Is Changing the Digital Landscape
The webinar is over! Watch it on-demand at your convenience
The coronavirus pandemic has disrupted almost everything in our daily routines.
That’s also true for all our assumptions about 2020. Companies large and small are dealing with a radically changed environment than they were just two months ago. Covid-19 is rapidly affecting consumer behavior, corporate communications, search, social media and e-commerce.
This webinar will take a broad look at emerging trends and scenarios as we try to make sense of what it means for digital marketers now and for the rest of the year.
Uberall’s VP of Market Insights Greg Sterling will present new data and perspective on:
- Shifting consumer behaviors in local search, social and e-commerce
- Covid-19 category winners and losers so far
- The impact on digital advertising
- How both brands and SMBs are being affected, as well as those servicing them
- The emerging Covid-19 playbook
- The outlook for 2020 and preparing for recovery
About Greg Sterling:
Greg Sterling is VP of Market Insights for Uberall. Previously, he was VP of Strategy for LSA and is a contributing editor at Search Engine Land. For the past 20 years he has been conducting research and tracking the impact of digital media on offline consumer behavior.
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